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SPOTLIGHT: Please Leave a Message After the Tone

By DeAnna Eason

 Linguistic profiling is not new to the Western New York area. Over the years, HOME has received numerous complaints from African Americans and Hispanics who suspected that their voices reveal their color or their national origin. They reported that they were denied the opportunity to prove that they would make desirable tenants before they even met the landlord.

One of these clients was Alisha,  a single mother and Section 8 participant with a  distinctly African-American sounding voice.  After receiving her voucher, Alisha decided to move to North Buffalo where she believed her children would benefit from the quiet neighborhood and good schools.

Before beginning her housing search, Alisha had attended a HOME Section 8 briefing where she learned how to recognize some of the subtle discrimination techniques landlords used to screen out certain groups of people.   She then began calling about apartments she saw advertised in the Buffalo News and on signs she saw while driving around the North Buffalo area. Alisha made a lot of calls, but almost no one was calling her back.

Because she had made so many calls and received so few in return, she began to suspect that she was being screened out by the landlord because her voice sounded Black.  Armed with a long list of phone numbers, a frustrated Alisha called HOME for help.

Based on Alisha’s assertions, HOME initiated testing on the properties on the list that were still being advertised.  One of these properties was being marketed for the owner by a local real estate company.  HOME’s African-American tester called the company on four different days, left a message where she could be reached each time but never received a return call.

When HOME’s White tester left a message on the answering machine, she received a return call right away.   The realtor left a message for the tester stating that he had a house available and if she was interested she should call him back.  The next day the tester called the realtor back and again had to leave a message on the answering machine.  She received a call back the same day.

During that conversation, the realtor described the house on Parkwood Avenue in North Buffalo and gave the tester an appointment to come see it.  When the tester was unable to keep the appointment and called to reschedule, she again reached an answering machine. Her call was returned right away and the realtor scheduled another appointment with her.  At that time, she was given a thorough tour of the unit. The realtor offered her a business card, an application form and the opportunity to rent the unit. 

Based on the strong evidence of linguistic profiling in this and two other of Alisha’s complaints, cases were filed with HUD and the NYS Division of Human Rights alleging discrimination on the basis of race. Although not admitting any wrongdoing, the real estate company settled for $2,400. The realtor has also agreed to attend fair housing training and to abide by all fair housing laws. The other cases are still pending.

After news of the first settlement, Alisha said that although the money might be nice, that was not the point of her making a complaint.  For her, the point was that even though racial discrimination would probably always be here, at least these particular people would know what they did was wrong—and think twice before doing it again. 

 
 
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