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WHAT'S THE COLOR OF YOUR VOICE?

By Anne Huiner & Andrea Mujahid Moore, Esq.

 Chances are that you have never thought about your voice in terms of color, yet researchers assert that most of us make assumptions about other people based on our first impressions even if those impressions are only made by the sound of someone’s voice.  The assumptions we may make about race, color, ethnicity, sexuality, gender or disability on the basis of a person’s voice are not by themselves harmful; however, there is a growing awareness that those assumptions are often used to discriminate against certain groups.

Dr. John Baugh, a professor of Linguistics and Education at Stanford University, defines linguistic profiling as “acting on that racial or demographic imprint in a criminal way by denying access to a business transaction that should not be in any way based on a person’s racial background.” Dr. Baugh has devoted much of his career to studying this problem.  Recently, he was been called as an expert witness in perhaps the most well known case of this kind: Johnson v. Jensen, which was filed with the U.S. District Court in Northern California.

James Johnson, an African- American, was looking for housing in the San Francisco Bay area in 2001.  He called in response to a sign he saw in a window and never received a call back.  After calling a few more times to express his interest and receiving no calls in return, Mr. Johnson suspected discrimination and asked a friend of  his who “sounded white” to call. After his friend received a response, Mr. Johnson assumed that the landlord had recognized that he was African American by the sound of his voice and was denying him housing because of his race.  Mr. Johnson then brought a lawsuit against the landlord using based on linguistic profiling.

The problem in this type of lawsuit is in proving that the average person can easily distinguish racial differences by the sound of a person’s voice, even in a very short conversation.  Dr. Baugh believes that his research shows that most people can and do. He further asserts that this “information” is often used to illegally deny people housing opportunities.

Dr. Baugh, an African American, grew up in Las Angeles in a neighborhood where he mastered three distinct dialects: “Black” “Mexican” and “White (or Standard English).”  He left the area and years later returned to the West coast with his family. His research in linguistic profiling began after he was repeatedly denied housing during this move.

He would call about apartments using his “professional” (Standard (white) English) and be given the opportunities to view them. Once the landlord met him face to face, however, he was denied the opportunity to rent the units. He concluded that the landlords had given him the opportunity to view the apartments only because they believed he was White.

In his early research, Dr. Baugh tested this theory on his own. Using the three different dialects at his command, he made phone calls to landlords in affluent areas of Palo Alto saying the same thing each time. (“Hello, I’m calling about the apartment you advertised in the paper.”)  He revealed a clear pattern of discrimination against persons with African American and Mexican dialects as opposed to those who used “Standard English” or “sounded White”.

Further research has since supported his findings. The National Fair Housing Alliance (NFHA), a consortium of over 100 private not-for-profit fair housing organizations nationwide, partnered with Dr. Baugh to track housing discrimination based on racial dialect.  This project was funded by a three-year $500,000 grant from the Ford Foundation.

According to an article published in Science Blog, NFHA expanded Dr. Baugh’s research by supplying “testers” with racially identifiable dialects to gauge telephone-based screening of and discrimination against minorities by housing providers.  NFHA found that landlords used answering machines to screen calls and that “in many different parts of the country, White callers get returned phone calls and Black testers do not.”

People working in the fair housing field have long suspected that housing providers have used the sound of a caller’s voice to exclude potential applicants from further consideration.  Now, scientific research has produced evidence to transform this widely held belief into proven fact.  This evidence should enhance the ability of fair housing advocates to establish cases of discrimination based on linguistic profiling.  

Matt Whittaker, in the Scripps Howard Foundation Wire, asked the question “What color is your voice?” to introduce his article about research being done in linguistic profiling.  Whatever the color of your voice, it should never determine where you can live. 

 
 
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